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Marketing Consultants for Smarter Teams

How we help

We partner with in-house marketers and agencies to sharpen team performance, reset priorities, and move faster — without burning out your people. Whether you're stuck in reactive mode or scaling for what's next, we're here to help you work smarter.

Solutions

From one-off workshops to embedded consulting, our services are designed to meet your team where they are — and get results. We offer Labs, strategic audits, planning sprints, and hands-on leadership coaching to improve how you think, plan, and deliver together.

Office Meeting

Tools & Templates

Sometimes you don’t need a full engagement — just the right tool to get unstuck. Download our templates, onboarding kits, and planning frameworks to bring clarity to your day-to-day and structure to your strategy.

The Story of FuelB2B

What if your team already has what it takes to get to the next level— it just needs the right fuel?

FuelB2B was born from two decades of hands-on marketing leadership — across fast-moving agencies and high-stakes in-house teams.

After years of chasing the next campaign, the next metric, the next fire to put out... I realized the real driver of performance wasn’t the work. It was the team behind it.

 

Read more about the mindset that started it all.

Problems We Solve

Underperforming Leadership

When leaders are stretched too thin or stuck in the weeds, teams lose direction. Our coaching and leadership labs support smart decision-making, confident delegation, and better performance at the top.

Reactive Workflows

Too much firefighting, not enough forward planning? We help teams move from reactive to strategic by resetting how they plan, prioritize, and track progress.

Team Misalignment

Your people are smart — but they’re not moving in sync. We help clarify roles, align priorities, and build better collaboration across functions so everyone’s pulling in the same direction.

Lack of Strategic Focus

If everything’s a priority, nothing is. We bring fresh perspective and practical tools to help your team focus on what matters most — and build a plan to get there.

Inefficient Systems

Overlapping tools, clunky handoffs, and wasted time can quietly kill momentum. We streamline your workflows, clarify ownership, and upgrade the systems behind your delivery.

Our
Solutions

Office Meeting

Team Reset

Designed to take Marketing & Agency Teams from reactive to strategic momentum.
We align people, process, and planning to help your team collaborate better, focus on what matters, and deliver sharper results. Think of it as your operational reboot — grounded in clarity, strategy, and speed.

Strategic Growth Planning

Your roadmap for results.
Build quarterly or annual plans that connect marketing activity to business growth. We bring the frameworks, facilitation, and strategic lens — you leave with alignment, action steps, and a plan your team can rally behind.

doing work together

Fractional Marketing Leadership

Senior leadership, without the full-time hire.
On-demand, CMO-level support for marketing teams and agency leaders. From leading strategy to mentoring your team, we step in with clarity and confidence — so you can move forward with less guesswork and more impact.

Prefer to do it yourself?
(DIY, but make it strategic)

Explore our plug-and-play resources to get your team unstuck, aligned, and moving forward — fast.

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